Sofia Daskalaki is an illustrator based in Greece, working with color as her main storytelling tool. She creates bold, emotionally driven illustrations designed to live in real brand environments, from packaging and campaigns to editorial and visual worlds.

Her work is rooted in simplicity and strong composition, with color doing the heavy lifting. She’s drawn to clean shapes, rhythm, and visual balance, often inspired by light, nature, everyday moments and the atmosphere of places.

Sofia enjoys working across different project scales, from standalone illustrations to illustration-led worlds that can grow and evolve over time. She collaborates with beauty, food & drink, lifestyle, and travel brands, helping them create visual stories that feel modern, warm, and memorable.

Her approach is intuitive and collaborative, with a focus on clarity, emotion and visual confidence, illustrations that don’t just decorate, but communicate.

Selected clients: Nordic Leisure Travel Group (Sunwing), Peleton, Surreal Gallery, Casetify, Frogs to Princes, Never Have I Ever, Geometry, Paintbrush studio, Denik, Papirvaerk, Fill your home with love, Katrin Leblond, Greetings Island and many more.

Features: Uppercase Magazine, In my studio Magazine, Creative Owl Blog